Blink Fitness files for bankruptcy. What’s next for NJ clubs?

Blink Fitness in Parsippany will close its doors at the end of this month, after the low-cost health-club chain filed for Chapter 11 bankruptcy protection Monday.

But locations in Paramus and Lodi will be spared, while the fate of the company’s venue in Clifton remained unclear.

Blink Fitness announced plans to shut 10% of its more than 100 gyms across seven states as it reorganizes. The chain, owned by luxury fitness brand Equinox Group, had advertised membership fees as low as $15 to $45 a month but couldn’t overcome the loss of revenue and membership sparked by the COVID pandemic.  

A corporate spokesperson declined to say on Monday which of Blink’s 15 New Jersey locations would close. But staff at the Parsippany gym in the Morris Hills Shopping Center on Route 46 confirmed the shutdown, which is scheduled for Aug. 30.

Staff in Lodi and Paramus, meanwhile, said they’d been told their sites would remain open, while an employee who answered the phone at the Clifton venue was unsure.

The Blink Fitness location at the Morris Hills Shopping Center on Route 46 in Parsippany will close on August 30, 2024.

“Over the last several months, we have been focused on strengthening Blink’s financial foundation and positioning the business for long-term success,” Blink CEO Guy Harkless said in a statement Monday.  

“After evaluating our options, the board and management team determined that using the court-supervised process to optimize the company’s footprint and effectuate a sale of the business is the best path forward.”


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