So, your goal this summer is to up your fitness game. While there’s plenty you can do to get in shape—think long runs or swimming—sometimes the easiest way to commit to your goal is by choosing activities that are efficient yet impactful. And, cute gear and fitness trackers can’t hurt either, right? With a major sale right around the corner (hi, Amazon Prime Day), finding fitness products to keep you motivated all summer long just got a whole lot easier (and less expensive!).
Amazon just announced the official Prime Day 2023 dates. It will be on July 11 and 12 this year, but the online store dropped early sales on must-have fitness essentials that are available to shop today. The Women’s Health team has a ton of discounted items our editors are adding to our carts already.
Whether you’re shopping for moisture-wicking underwear or rowing machines, the price of fitness gear can start to rack up. But, Amazon Prime Day simplifies shopping with major deals that save you hundreds of dollars. From tech-focused brands like Apple and Beats to specific fitness essentials like massage guns and posture correctors, WH editors have found all the best deals to shop during Amazon Prime Day 2023. Read on to find the products you need to nail your summer fitness goals.
Putting your workout clothes on is arguably the hardest part about working out, but not if you have cute outfits to wear. Amp-up your workout ‘fits with clothing that’s not only super stylish, but great for those extra sweaty sessions.
Start with moisture-wicking underwear that show no signs of bunching through your leggings and literally keep you dry all through your workout. Bring the magic up top with Running Girl’s Strappy Sports Bra, which keeps the girls in place and sweat stains at bay. To round out the outfit, choose a pair of sneakers—the WH team loves the Addidas Fluidflow 2.0—that match with everything and keep you comfortable through even the most high-intensity exercises.
Once you try high-tech fitness equipment, you’ll never go back. Take the Apple AirPod Pros for example—they have double the noise cancellation powers than the OG Airpods do, for an immersive music experience that feels like an in-person class from the comfort of your own home. The Aerlang Massage Gun is another great one. It not only relieves muscle soreness after a hard sweat sesh, but it also stimulates circulation for effective relief after just a few minutes of use.
And the deals don’t stop there. Whether you’re building out an at–home gym or just need a few compact gadgets for your apartment, Amazon has you covered in that realm, too. Looking for something on the bigger side? The Sunny Health and Fitness Magnetic Rowing Machine is 48 inches in length and accommodates rowers of all levels and sizes. Reviewers love that the assembly is super straightforward, and once it’s built it functions smoothly and feels sturdy.
On the hunt for more compact devices? The Multifun Jump Rope and Bowflex’s SelectTech Adjustable Dumbbells are equally easy to store and use. WH editors especially like the jump rope because the LED screen on the handle displays your calorie burn in real time. The display also shows weight, time, and circles. The dumbbells are another piece of equipment that feature a motion tracking technology. While you lift, the device counts your reps and tracks your form. All you need is the brand’s app, and you’ll be able to scroll through your progress for hours.
If you’re not feeling motivated to start on your fitness journey yet, try one of these devices to jumpstart your goals now.
What are the dates for Amazon Prime Day 2023?
Amazon announced the dates for Prime Day 2023 to be on July 11 and 12. The sale will last two days, but our team has already started to spot early deals. This page will be updated till and throughout the sale, so you can return here to stay up-to-date on all the best fitness deals on our editors’ favorite items and other bestsellers from Amazon.
Who can participate in Prime Day 2023?
Have an Amazon Prime subscription? Well, the deals on Prime Day are only available for those who do. However, if you’re not a Prime member yet, you can opt into a 30-day free trial. The subscription only costs $15 per month (plus tax), but it grants you access to free two-day shipping, Amazon Prime Video, and exclusive discounts at Whole Foods Market.
Associate E-Commerce Editor
Lily Wohlner is the Associate E-Commerce Editor of Women’s Health. An expert in recommending the best products to add-to-cart, she knows what it takes for a product to receive a solid five stars (especially when it comes to beauty!). Starting her career as a freelance makeup artist, Lily has since moved to the editorial world, where she has generated content for brands including Oribe, NewBeauty, Dermstore, SkinStore, and LOOKFANTASTIC. When she’s not zenning out with a pore-clearing mask, the Lower East Side dweller is cheffing up a new recipe with her roommate or thrifting for the perfect pair of blue jeans. Follow her on Instagram.