Whether you need a handy fitness watch to help you on your fitness journey or are itching to finally splurge on a smart fitness mirror, these pre-Black Friday deals are sure to impress.

Best fitness deals for Black Friday 2023:

Best Fitbit deal

Fitbit Luxe

$79.95 at Amazon
(save $50)

The Fitbit Luxe fitness watch with a light-colored band overlaid on a light background

NordicTrack Smart Rower with a touchscreen overlaid on a white background

A set of BowFlex SelectTech 1090 dumbbells overlaid on a white background

The Echelon Reflect 40-inch fitness mirror with a woman mid-run displayed on it

Since so many Black Friday deals tend to revolve around gaming, laptops, and other tech, fitness buffs might feel a bit left out. If you’re someone who goes on 6 AM runs each morning, is obsessed with things like fitness mirrors, and puts wheatgrass in your smoothies, retailers like Amazon see you and hear you and are here to provide you with some pre- Black Friday deals on top fitness tech. It’s a lot of discounts to parse through, so let us help you out — with our picks of top Black Friday 2023 fitness deals below.

Best Fitbit deal

Why we like it

The Fitbit Luxe is the essence of cute and functional in one package. It provides fitness lovers with 24/7 heart rate tracking and trends, tells them how long they spent in “active zones,” monitors sleep, and even provides a lineup of stress management tools. With a free six-month trial of Fitbit Premium, you can explore an even broader range of this watch’s capabilities. It will soon become something a trusted fitness pal you never take off your wrist.

More early Black Friday fitness tracker and smartwatch deals





Best fitness equipment deal

Why we like it

The NordicTrack Smart Rower is your solution to crushing those fitness goals without ever leaving your home. Paired with an iFIT membership, this rowing machine gives access to 26 digital resistance levels (which are auto-adjusted depending on the workout), a 22-inch HD touchscreen that makes Studio Classes and Global Workouts come to life, and full-body training options you can do off the rower. NordicTrack’s innovative SpaceSaver design also allows this smart rower to fold in half. Plop it in your closet when you’re done and unfold with ease whenever you’re ready for another sweat sesh.

More early Black Friday fitness equipment deals

Best dumbbells deal

Why we like it

This dumbbell set from BowFlex is gonna inspire you to start pumping iron in no time. Each dumbbell can be adjusted to weigh between ten and 90 pounds (which replaces 17 whole sets of weights). The set as a whole is compatible with the JRNY app — which can motion-track your form and provide real-time suggestions, keep a tally of your reps, and so much more. Keeping fit doesn’t have to be complicated; this seems to be the motto BowFlex had in mind when engineering these dumbbells.

More early Black Friday dumbbell deals

Best smart fitness mirror deal

Why we like it

The Echelon Reflect is a personal trainer and stylish decor item at the same time. The mirror can be mounted flush to any wall, is Bluetooth compatible, gives you detailed stats on your heart rate during workouts, and offers a vast variety of on-demand and live classes via the Echelon Fit app. Its interactive features are sure to take your health to the next level. Note that the mirror isn’t touchscreen, but this shouldn’t stop you from taking full advantage of all it has to offer.

More early Black Friday smart fitness mirror deals

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